The concept of 69coffee logo was inspired by yin and yang, which means “balance” from the Chinese’s culture. Not only inspired by yin and yang, the 69 logo also represents coffee bean conceptualized according to the number 69.

Creating a new image for a cafe isn’t only from showing its logo. We also designed branding stationery for 69coffee, such as their name card, stamp card, menu book, menu wall, their packagings, and where the logo would be applied. The color combination between dark brown and light brown brings out the elegance in the gold color of the 69 logo.